The main website has been in dire need of a makeover for a while now. It’s one of the last holdovers from before we updated our image. We weren’t in a position to change anything though, so we just updated to the new logo without changing any of the content. It’s coming time though that we need to tackle this.
I agree with this. What I want to do is make it similar to what we have on the forum here, put the gray header at the top with the logos on the left and the navigation on the right.
The banner below the header would be gone and it would instead dive immediately into the content. Peercoin’s original animated YouTube video would also be gone. It still uses the old logo and it’s just outdated at this point, plus I think it doesn’t do a very good job of selling the network. People lack time, so there is a lot more resistance to watching a video. We want most of the good information visible right there on the home page without needing to do something extra like clicking to watch a video.
My present idea (without viewing competitor websites yet) is to list a certain number of main ideas one by one in a row where Peercoin shines. For example, first thing could be an overview of what the network is. It would include a larger title, a paragraph of description text to both explain and market the concept to the viewer as well as a visual aid such as a design or animation to help convey the idea visually.
Next could be sustainability, then governance, then security, then PeerAssets, etc… Each main idea would have its own little section informing the viewer why it makes Peercoin so great.
Also, currently we split everything up into multiple pages. Almost nothing is listed on the home page and we force the user to check the navigation or click a button. Instead we would be laying everything out on the home page, all the various things that make Peercoin a great blockchain and what it can do for them. We currently lose viewers for every single page that they’re forced to click on, so a one page design will help prevent that and ensure the most important content will be read.
Now there is also another part to this in my mind. Peercoin is not simply about marketing hype like other projects. We want people to learn and actually understand Peercoin. Before we tackle redoing the website, we wanted to get our new wiki up and running. @kazzkiq is currently working on converting the software he used to display the PeerAssets white paper into wiki software that we can then theme and put to use.
What I eventually want is a long wiki that goes from an introduction stage, to the basics and then more advanced information. The software is designed so that the entire wiki is on one page and the chapters in the navigation adjust automatically as you scroll down the page. I wanted this to be like a big book on Peercoin that takes someone new and walks them through the entire thing.
Looking back to the home page of peercoin.net, as I said each main idea would have a short paragraph of text designed to market the concept, however at the end of each text I believe there should be a link to learn more. That link would take you to the specific page in the wiki where that exact concept is talked about in depth.
So the purpose is to provide a quick overview on the home page of all the different things that make Peercoin what it is. These should be designed to both inform the reader and catch their interest. This may be enough to get somebody to invest, but for those curious or more advanced users who want to learn more, we provide a main resource in the wiki that can further explain all the concepts listed on the home page. This way we’re providing something for both types of people, the newbie as well as the regular crypto user or even the developer. The home page is designed more with marketing in mind to convert viewers, where the wiki is more for education, but can also be used to convert those who seek more information on how the network functions.
As I said though, I still need to make time to take a look at the websites of our competitors to see if we can gather more ideas, plus Kazzkiq needs to finish the wiki software first before we can start writing and organizing content for it. These were just my initial thoughts on what could be done.
